More than 20 million Animal Rubber Bands have been sold throughout the world since their introduction in 2002. And now we are proud to announce the addition of the "Farm" series. Based on a farm theme, this series includes 7 new animals: a horse and foal, a sheep and lamb, a cow and calf, plus an animal that could either be a sheepdog or a wolf, depending on your mood.  
The animal rubber band was announced for the first time in "NYGF/accent on design" held in New York in summer of 2002. In a memorable beginning an order was placed from New York Museum of Modern Art (MoMA).  After its release in Japan, it was announced by "100%Design" of London, "Ambiente" of Frankfurt, "Maison & Objet" of Paris and in the main exhibitions internationally.