The deodorizing and dehumidifying properties of charcoal are well known. But it took a tie-up between a Tokyo design team and Toyama prefecture-based IOTC to make charcoal fashionable! Their “Sumi Kusa Hana” line of odor and moisture-fighting products, available in a range of sizes and uses, almost look too good to be called deodorizers. IOTC’s company produces their own charcoal using driftwood collected from Toyama area dams and discarded wood from demolished homes.